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Don’t mention the M word!

Why I didn’t sack my apprentice

  • 18 November 2013, 6:00 am
  • By Claire
  • in Apprenticeships

Before I begin my story, let me lay my cards on the table.   This will help the reader understand the context and perspective that lies behind my tale. I run a digital marketing and web business and so I employ people. I am also a regular guest lecturer [...]

The Art of Just Dropping By..

  • 7 October 2013, 9:17 am
  • By Claire
  • in Creative Digital

Whilst out driving I happened to pass the house my auntie had lived during her adult life.  At that moment I wished I could simply drop by for a cup of tea with her.   She had died several years before and someone else now lived in her house, which she [...]

Helping museums to create a fully digital experience

  • 5 September 2013, 4:10 pm
  • By Claire
  • in Latest Projects

Supporting the South West Museum Development Partnership and funded by Arts Council England, my digital museum training and support (for Tickbox Marketing) helped four South West museums to plan and develop effective digital engagement. This innovative pi[...]

Don’t Mention the M Word!

  • 19 August 2013, 10:38 am
  • By Claire
  • in Creative Digital

While prepping for my digital engagement planning workshop for a pilot project involving a number of museums one of the organisers said: “Don’t mention the M word”.  The belief was if I did discuss “marketing” some people would clos[...]