National arboretum website builds on community engagement

Our new website for Friends Of Westonbirt Arboretum puts the organisations community at the heart of its online activity, with public fundraising tools and online resources for members.

The responsive website includes a number of tools for engaging supporters, including a community fundraising platform that allows members of the public to set up their own fundraising pages in support of the arboretum.

User-friendly membership and the sale of “virtual products’ including the ability to adopt parts of the arboretum via an interactive map are helping to drive fundraising and income generation for the national arboretum’s charity body by providing more focussed online engagement with their 30,000 members.

The site also brings the charity’s popular monthly magazine fully online, with a dedicated magazine and archive section included in the website’s blogging platform.

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